Local Search Engine Optimization

Big name keywords are expensive and time consuming to target – GO LOCAL!

Why local?

With highly competitive keywords becoming more and more expensive to target, we find that going after localized keywords and phrases is quite effective in bringing in new business.

Well, what can you do about it?

Decisive Design will generate highly targeted, localized landing pages based on your keywords and products. Those pages will be used to capture long-tail local search users and  funnel them to your specific product or service page.

Benefits of targeting localized keywords include highly targeted conversions for those keywords and phrases, a strengthened internal link network because of the new landing pages, increased rankings and traffic for targeted phrases, and an increase in the number of indexed pages on your domain, which helps with indexing and overall SEO.

What else?

Along with targeted landing pages, it is now also important to complete all of your online business profiles. The reason for this is because search engines are including profile results above organic search results in some cases, and users are becoming more and more active on websites like Google Places, Yelp, Yahoo Local, Bing Local, and more.

To learn more about getting your online business profiles updated, take a look at our Business Profile Optimization page.